KONA IS RETURNING TO SEA OTTER!
As we pack up the event trailer this week, the moment has finally dawned on us—and it feels like more than the usual bike season kickoff. This one feels bigger. Bigger than our typical bike pun, s...
Justyna Jarczok Reports in from the Atlas Mountain Race
Why Do I Do This to Myself? Cause I Freakin’ Love It Man! Last time I met up with friends from different cycling worlds, about an hour before midnight - and after a few beers - someone asked me: “W...
Introducing Kona's 2026 Team Program
Built for riders who shape culture as much as they ride bikes, our program brings together distinct crews with different roles, voices, and trajectories. Some are pushing the edge of performance. ...
Kona Unpacked: Justyna's Hei Hei CR is Ready to Roll
Justyna Jarczok does not build bikes for short rides. As an ultra-distance cyclist based in Poland and a Kona test team rider, her equipment choices are shaped by days in the saddle, minimal sleep,...
Kona Test Team RIder William Symonds Builds his New Shonky
Squamish-based Kona Test Team Rider William Symonds builds his new Bone White Kona Shonky.